SMN’s sponsorship consulting division focuses exclusively on working with corporations and/or their agencies concerning sports and entertainment sponsorship opportunities and maximizing value and return on investment from these sponsorships.
SMN makes its contacts, knowledge, experience, vast research network, and relationships available as a resource to clients interested in learning more about how sports and entertainment sponsorships can drive business results and achieve marketing objectives. In doing so, SMN reduces its clients’ internal overhead expenses and serves as a cost-effective service provider.
The services SMN provides are applicable to companies actively participating in sports and entertainment as well as to those considering an involvement.
SMN’s consulting division was retained by Campbell Ewald, the agency of record for the US Navy. Specifically, SMN was assigned with helping Campbell Ewald uncover and secure the best sponsorship opportunity available for the US Navy within NASCAR. To do so, SMN provided the following services: